Make it Pop by Khulan
Newsletter for AI creatives
Every model company is building in the same direction, and it's not toward better prompts. The smartest move a creative can make right now is to start building a reference pack.
Runway, Luma, Adobe, Google, Canva, Figma, and Magnific all replaced the prompt box with an agent you brief. The first head-to-head benchmark shows who's ahead, and what none of them can do yet.
The same models we use for creative work are being wired into drive-thrus, hospitals, real estate listings, and car dashboards.
Notes from Cannes Lions 2026: Outside, everyone was selling AI tools but inside the Creative Academy, I was learning what those tools can't do.
New regulations, two provenance standards, and what it means if you're a creator, brand, or platform.
100+ announcements. Here's my breakdown on what matters for creatives:
Every major AI company shipped a voice model this year. Here's what that means:
OpenAI just shipped their best image model yet, why does it feel irrelevant?
OpenAI is deprecating Sora is not the story you think it is. It is a window into how the actual economy works behind every image and video you generate.
98% of children aged 4-5 scored at creative genius levels, but by adulthood, they dropped to only 2%. Why?
Claude Code? Codex? Antigravity? What is an API? .md? Skills? 🧐
Everyone's obsessed with the next model drop, meanwhile, the real shift is happening somewhere else entirely.